In addition to leading overall university campaigns, we also provide the following support free of charge to campus programs and units:
Submit News & Events
MarCom uses various story development mediums to showcase UW-Stout to prospective students, employers, donors, partners, and the community. These mediums include news stories, web content, social media posts, testimonials and more. Please send your story ideas to: stoutstories@uwstout.edu.
Submit to Campus Connections
Campus Connections, a daily email newsletter for faculty, staff, and students, accepts the following content for publication:
- Department announcements: due date reminders, office changes, and policy updates
- Faculty and staff accomplishments related to professional positions, including Presentations, panel discussion participation, exhibitions, appointments to boards, publications, and awards
- Grant or research opportunities
- Retirement announcements
- Volunteer requests for campus-sponsored activities
- Building updates and planned IT outages
- Kudos to a colleague
Campus Connections Submission Form >>
Website Updates & Analytics
UW-Stout uses the Drupal 8 content management system (CMS) to support web content management at our university. Please contact your department's Drupal web editor for assistance with web content updates. If your department does not have a Drupal web editor, please email webmaster@uwstout.edu for assistance. You can also contact the webmaster email to obtain analytics.
Faculty and Staff Profile Updates
If you would like to make an update to your existing university website profile or you don't currently have one and would like to have one created, please submit the Faculty & Staff Profile form.
MarCom Services
Photography/Videography
We provide limited photography/videography support for strategic marketing initiatives as well as faculty and staff headshots. To request these services, please complete a photo/video request form.
We do not typically provide photography/videography services for events such as speakers, award ceremonies, social events, or conferences. If you need event coverage for one of these events we have a list of freelancers available as well as photography/videography guidelines.
University faculty and staff are also provided access to the PhotoShelter DAM based on department/unit responsibilities for communication and marketing. To request access, please contact: AJ Liedl, Creative and Brand Manager, liedlan@uwstout.edu
Identity
For questions regarding the brand identity or the review of items, please see the identity standards page or contact us at identity@uwstout.edu.
Graphic Design
Our professional and student graphic design team is available to provide design services for materials desired to reach an external market. We can also provide appropriate templates to facilitate a self-designed project and help coordinate the production of print materials through Printing Services. Please complete a design/print request form to initiate this type of request.
Please read the Marketing Communications (MarCom) Service Agreement. If you have any questions, please reach out to our contact for all requests: Cheryl Keyes, MarCom, 715-232-2690.
Digital Marketing
All digital marketing runs through the MarCom department to ensure that as a university we do not compete for ad rates among ourselves. This includes social media platform advertising, Google Ad campaigns, retargeting, banner advertising, etc. To request a digital marketing project, please complete the digital marketing request form.
Email Marketing
To ensure the best chances that your email campaign will not end up in spam filters and also adhere to best practices regarding spam compliance, we ask that all email campaigns to external recipients are reviewed and/or facilitated by Marketing Communications. Please complete the email request form to receive assistance in this area.
Social Media
MarCom manages all of the university's official social media accounts, as well as the over-arching social media policy. If you wish to start a new account related to your program, unit or organization related to UW-Stout or would like assistance on how to enhance an existing account, please see our Social Media Guide, or contact Rachel Hallgrimson.
Market Research
MarCom is able to provide some assistance in regards to market research. For more information on this, please email marcom@uwstout.edu with your request.